Prim Vintage Fashion

 Prim Vintage Fashion is the most beautifully cool original vintage clothing boutique! Located in the independent 'Norwich Lanes' area of Norwich city, Norfolk, it is a must see shop for both ladies and gents! 
Eye-popping colours, glittered floorboards, bare brick walls and a gold mirrored 50's cocktail bar-Prim is a true delight to visit! A stunning and ever changing selection of original vintage clothing and accessories from the 1930's through to the 1980's, all hand selected and in great condition too! For the ladies there are vintage dresses galore, bags, shoes, boots, belts, costume jewellery, tee-shirts, knitwear, prom dresses and much more....any gal is sure to fall in love with Prim Vintage Fashion! 
There is a 70's style basement den packed full of ace menswear; you'll find knitwear, sportswear, printed tee-shirts, shirts, skinny ties, braces, belts and more. With a shag-pile rug, swivel chair, 70's lamp and vintage Playboy magazines to browse through, this is a relaxed hangout for any guy who knows style! 
Owners Shona and James clearly have a very whole-hearted passion for the clothing and its history and are always happy to offer chatter and style advice as well as being able to lead you to exact items from certain eras...with a bit of their historical fashion knowledge thrown in too! 
Totally unique and always on trend, vintage clothing is ethical, easy on the environment and affordable, Prim Vintage Fashion will surely make you the best dressed person in town! 
Don't buy anything until you visit Prim Vintage Fashion!

Prim Vintage Fashion
14 St Benedicts Street

01603 766261
Opening hours Monday to Saturday 10-6


Anonymous said...

Holly Foster
"" If you're looking for that special one-off outfit, or just everyday wear, Prim is the place to shop! James and Shona are always happy to help and its great to be seen carrying the signature bag around town!!!
I have made several purchases at Prim so far and am always satisfied with them!

Anonymous said...

Ben Anderson
"" All the gals in my family rate Prim very highly - as do I. Great place for picking up cool and individual accessories for birthdays, Mothers Day, Christmas etc that cannot be found elsewhere in the city. The gents section downstairs is ideal for the individual, 80's casual look that was seen on the terraces and in the pubs, clubs and on the street. Top staff also in Jim and Shona. Vey vey good!

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